The phrase “NO means NO” has become a powerful message in the fight against sexual assault and harassment. It stresses the importance of respecting boundaries and acknowledging when someone does not consent to sexual activity.

But where did this idea come from, and why is it so important for society to understand and accept it?

Origin and Research

The concept of “NO means NO” became prominent in the 1970s as part of the feminist movement’s efforts to combat sexual violence. It was a response to the belief that a person’s refusal could be ignored. Research shows that clear consent is vital for healthy relationships.

Movies Promoting Consent

Many Hollywood and Bollywood movies have played a significant role in promoting consent. Films like “The Accused” and “Pink” depict the importance of respecting boundaries. They show the consequences of ignoring consent and challenging societal norms.

Supportive Movie Dialogues

In “The Accused,” Sarah Tobias declares, “I said NO!”

In “Pink,” lawyer Deepak Sehgal says, “My client stated, No, your Honor, and these boys must understand that no means no whether the girl saying it is an acquaintance, a friend, a girlfriend, a sex worker, or even your own wife, no means no.”

Movies Not Supporting Consent

However, not all films embrace consent. Some movies like “Fifty Shades of Grey” and “Kabir Singh” romanticize aggressive behavior and ignore consent.

Dialogues from Non-Supporting Movies

In “Fifty Shades of Grey,” Christian Grey says, “I don’t do romance. You wouldn’t understand, “You know you want this. Just say yes.”

In “Kabir Singh,” the character says while talking with his doctor friend, “I was telling her about Preeti’s situation and asking for help with my physical needs. No, she will agree easily, you tell me what’s going on in your life?”

Why People have issue with Rejection: Understanding Psychological Factors

In today’s society, many struggle to accept rejection, leading to harmful behaviors. Psychological factors, like ego threat and fear of social consequences, play a role. Understanding these factors can help address the issue effectively.

For Males

Ego Threat

Men may feel their ego and masculinity are at risk when rejected. This can make them respond with aggression to regain a sense of power and control.

Socialization

Traditional ideas of manhood say men should be assertive and dominant. When rejected, they may feel pressure to conform to these expectations, leading to frustration and feelings of inadequacy.

For Females

Fear of Social Consequences

Women may worry about social judgment if they reject someone, especially if the person is persistent or aggressive. This fear can make them hesitant to assert their boundaries, putting them at risk of unwanted advances.

Empathy and Concern

Women are often taught to prioritize others’ feelings and avoid conflict. This can make it hard for them to say no, even if it means sacrificing their own well-being.

Examples of Rejection-Related Violence

Murder

In 2019, a woman in Hyderabad, India, was brutally murdered by a man who had been stalking her after she rejected him.

Acid Attacks

There have been many cases worldwide where people have been attacked with acid as revenge for rejecting romantic or sexual advances.

Online Harassment

Social media has made it easier for people to harass others after rejection, leading to psychological distress and trauma.

“No means NO” is more than just a saying; it’s a fundamental principle that should be respected in all areas of life. By promoting consent through movies, conversations, and education, we can create a world where everyone understands and accepts the importance of respecting boundaries.

It’s time to listen, learn, and commit to empowering individuals to assert their right to say NO.

Mallika Sadhu

Website | + posts

Mallika Sadhu is a journalist committed to revealing the raw, unfiltered truth. Mallika's work is grounded in a dedication to transparency and integrity, aiming to present clear and impactful stories that matter. Through comprehensive reporting and honest storytelling, she strives to contribute to provide narratives that genuinely inform and engage. When not dwelling in the world of journalism, she is immersed in the colors of her canvas and pages of her journal.

• Khalil Haqqani's Death: A Major Blow to Taliban Leadership
• Ghost Guns: A Growing Threat to Public Safety
• Does Wealth Decide C-Section Access in India’s Hospitals?
• Tokyo to Trial Four-Day Workweek to Tackle Low Birth Rates